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RK Swamy Shares End At 9.27% Discount To IPO Price

The Rs 423.56 crore IPO was subscribed 25.94 times on its third and final day led by institutional investors, retail investors and non-institutional investors.

<div class="paragraphs"><p>(Source: RK Swamy official website)</p></div>
(Source: RK Swamy official website)

Shares of RK Swamy Ltd. listed at Rs 250 apiece on the NSE, a discount of 13.19% to their IPO price of Rs 288 apiece.

On the Bombay Stock Exchange, the stock debuted at Rs 252, a 12.5% discount.

The shares ended at a discount of 9.27% to the IPO price, though it advanced 3.69% from its listing price to end at Rs 261.30 apiece, on BSE.

The Rs 423.56-crore IPO was subscribed 25.94 times on its third and final day. Bids were led by institutional investors (34.36 times), retail investors (34.03 times), non-institutional investors (20.58 times), and portion reserved for employees (2.52 times).

Opinion
Ahead Of IPO, RK Swamy Mobilises Rs 187 Crore From Anchor Investors

The company is one of the leading integrated marketing service groups in India, offering a single-window solution for creative, media, data analytics and market-research services.

They offer a comprehensive range of services in the following interrelated and complementary business segments: integrated marketing communications; customer data analytics and marketing technology; and full-service market research, including customer-experience measurement, and syndicated studies — full-service market research.

The company is a data-driven integrated marketing services provider, and all segments of the business use digital initiatives extensively.

Opinion
RK Swamy IPO Subscribed 25.94 Times On Final Day

Use of Proceeds

  • Funding working capital: Rs 54 crore 

  • Funding capital expenditure for DVCP Studio: Rs 10.98 crore 

  • Funding investment in IT infrastructure: Rs 33.3 crore 

  • Funding setting up of new CEC and CATI: Rs 21 crore