Ethos IPO - Market Leader In Premium, Luxury Watches Retail In India: ICICI Direct

Ethos IPO - Market Leader In Premium, Luxury Watches Retail In India: ICICI Direct

An Ethos watch boutiqe in Mumbai. (Source: Company website)

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ICICI Direct's IPO Report

Ethos Ltd. is one of the largest luxury and premium watch retail players in India having 13% share of total retail sales in the premium and luxury segment and a share of 20% in the luxury segment.

Ethos has a chain of 50 physical retail stores in 17 cities in India in a multi store format and offers an omni channel experience to its customers through its website and social media platforms.

Ethos has a sizeable portfolio of premium and luxury watches in India enabling it to retail 50 international premium and luxury watch brands.

In addition to the premium and luxury watch retail, it has also forayed into retail of certified pre-owned luxury watches since FY19 and is looking to expand the segment revenues in line with industry growth.

The premium and luxury watch market is expected to grow at a compound annual growth rate of 12% in FY20-25E from Rs 6600 crore to Rs 11900 crore.

Click on the attachment to read the full IPO report:

ICICI Direct Ethos IPO Review.pdf
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