This Is What Life’s Like in the World’s Strictest Covid Zero City

Seven times since last March, Ruili—on China’s Myanmar border—has felt the full force of Xi Jinping’s Covid Zero policy.

Buyers and seller go through a facial recognition checkpoint at the entrance of the Delong Jewellery Industry Park ahead of the opening of its night market in Ruili, China, on Thursday, August 11, 2022. Photographer: Qilai Shen for Bloomberg Businessweek

China’s 1,300-mile border with Myanmar traverses some of the most rugged landscapes in Asia. Mountains rise as high as 19,000 feet above sea level, fast-running rivers flow between steep cliffs, and dense forests shelter giant hornbills, snub-nosed monkeys, and elephants. The region has never been an economic development priority for either country, and it has few roads and even fewer large settlements. Ruili, a Chinese city of a little more than a quarter-million people located on one of the only areas of flat land, is the exception. The city hugs the border, which divides it from Muse, a smaller city on the Myanmar side. Together they constitute a binational urban area—an analog to El Paso and Juárez on the US-Mexico boundary—and a crucial node for commerce. For decades, throngs of people crossed every day: Burmese workers looking for factory jobs, Chinese residents visiting relatives, and traders of both nationalities carrying a huge range of goods, some legal, some not.

That traffic has come to an almost complete halt. One of the key planks of China’s Covid Zero policy, which views even a single infection as an unacceptable risk, is the closure of the country’s borders, sealing it off from a world that has overwhelmingly decided to live with the coronavirus. Nowhere is the impact of the strategy more obvious than in Ruili. With the pandemic going largely unchecked in Myanmar, last year local officials began putting up spans of sheet metal, barracks for guards, and fences topped with razor wire along the boundary with Muse—structures the mayor dubbed a “Steel Great Wall.” When the local government discovered infections, it imposed some of the harshest restrictions in China. Ruili residents endured seven separate lockdowns from March 2021 to April 2022 and spent a total of 119 days barred from leaving their homes. Mandatory testing has been so frequent that, according to one Chinese news site, a baby there was swabbed six dozen times by his first birthday.

Swabbing travelers at Changshui International Airport, the main transport hub for Yunnan province.Photographer: Qilai Shen/Bloomberg
Swabbing travelers at Changshui International Airport, the main transport hub for Yunnan province.Photographer: Qilai Shen/Bloomberg
Boxes of collected swab tests at a local community center.Photographer: Qilai Shen/Bloomberg
Boxes of collected swab tests at a local community center.Photographer: Qilai Shen/Bloomberg

Like most Chinese cities, Ruili (pronounced “ray-lee”) has officially recorded precious few deaths from Covid-19. Stamping out the virus has been a genuine public-health achievement, but it has come at a major economic and social cost. When visited recently, boarded-up storefronts lined many streets, idle construction sites baked in the subtropical sun, and jade markets, the city’s best-known tourist attraction, had far more merchants than customers. Local economic output contracted 15% in 2021. And after six months with no recorded cases, which allowed the authorities to relax most day-to-day restrictions, parts of Ruili went back into lockdown in mid-September in response to an infection in a quarantine center. There’s been no indication of when—or if—the border will reopen. The Steel Great Wall may well be permanent.

Razor wire at a checkpoint near Ruili.Photographer: Qilai Shen/Bloomberg
Razor wire at a checkpoint near Ruili.Photographer: Qilai Shen/Bloomberg

Although Ruili’s pandemic policies have been extreme, they’ve been in line with China’s overall posture. Every other nation that took a zero-tolerance approach to the coronavirus, including Australia and Singapore, has removed restrictions and reopened to the world. But in China, President Xi Jinping, who’s expected to have his leadership extended by at least five years at the Communist Party congress in October, frequently trumpets his country’s minuscule death toll—only 5,200 fatalities counted so far—as evidence of its political system’s superiority. He’s said repeatedly that he has no intention of abandoning Covid Zero, even as it has hammered domestic consumption and snarled international supply chains, threatening global growth.

Barring a change of heart or an end to the pandemic, that means the 1.4 billion people Xi rules will have to adapt to indefinite constraints on trade and travel, and to be prepared for further lockdowns. Already, severe restrictions on movement are becoming commonplace, with recent lockdowns targeting Shanghai, Shenzhen, and Chengdu, among dozens of other cities.

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Amy Gadsden, associate vice provost for global initiatives at the University of Pennsylvania and a former special adviser on China to the US Department of State, says the moves in places like Ruili reflect a long history of local party officials striving to be exemplars of policy implementation, regardless of the efficacy and costs of their actions. “The pandemic has crystallized and resurrected patterns of political and social engagement that have deep roots in Communist China,” she says. Covid Zero “has offered a stark reminder of the party state’s ability to intervene in citizens’ lives in absolute and even cruel ways.”

Fencing next to a road parallel to the Ruili River.Photographer: Qilai Shen/Bloomberg
Fencing next to a road parallel to the Ruili River.Photographer: Qilai Shen/Bloomberg

In the rural areas around Ruili, the border between China and Myanmar zigzags alongside rice and sugar cane fields. It was once informal enough that locals—many of them members of the Dai and Jingpo minorities, Indigenous groups whose ancestral territory spans both sides—crossed easily and undetected along so-called paths of convenience. The border’s fluidity still shapes life in Ruili today. In 2018, the most recent year for which data is available, some 50,000 Myanmar citizens were officially registered to live in the city, though this was almost certainly an undercount. Chinese authorities have never condoned illegal crossings, but nor have they done much to stop them, likely in part because many businesses in Ruili depend on cheap Burmese labor.

The border’s fluidity also shaped the pandemic’s course in Ruili. On a cloudy morning in September 2020, a woman identified in government releases only by her surname, Yang, set off from Muse with her three children and two nannies to visit her sister in Ruili. Although the national border had been closed to travelers since the end of March, Yang was able to easily cross the city’s namesake Ruili River, entering China. A few days after arriving, she found she’d lost her sense of taste and smell. Eventually Yang’s sister took her to a hospital, where she was found to have Covid. It was the first time officials had identified someone who’d tested positive after crossing illegally into China from Myanmar.

Chinese officials were at the time taking considerable pride in having contained Covid after the initial outbreak in Wuhan. As official propaganda pointed out ceaselessly, they’d protected their population while Europe and the US recorded deaths in the hundreds of thousands. After Yang tested positive, the Ruili government swung into emergency mode. Officials set up checkpoints around the city, barring anyone from leaving or entering. All residents of its central districts were ordered to stay home while the entire population was tested. The testing campaign turned up only a single other infected person—one of the nannies traveling with Yang—and the lockdown was lifted.

A checkpoint near Jiegao Port.Photographer: Qilai Shen/Bloomberg
A checkpoint near Jiegao Port.Photographer: Qilai Shen/Bloomberg

In the aftermath of the Yang case, Ruili authorities built a fence along the stretch of border that was in their jurisdiction, but they emphasized that it was a temporary structure, to be removed once the situation was determined to be safe. They also allowed the primary checkpoint for goods coming from Myanmar to stay open, maintaining supplies of lumber, jade, and farm produce that are important to the regional economy.

Ruili reported its next Covid case six months later, in late March 2021. Like Yang, the infected person was a citizen of Myanmar. (It isn’t clear whether the individual, who wasn’t identified, had crossed into China legally). In Beijing the central government viewed the case as a failure by local officials to police the border—one that put the entire country’s pandemic strategy at risk. Ruili’s Communist Party chief, a well-regarded young official named Gong Yunzun, was fired and then named and shamed on national television, serving as a warning to administrators all over China about the consequences of allowing infections.

Gong’s replacement, Zhai Yulong, increased virus-control spending sixfold, bringing it up to 2.12 billion yuan ($303 million) for all of 2021. In the 12 months through April 2022, the city imposed six more lockdowns, at least four of them linked to cases among Burmese nationals. Businesses such as electronics stores and car repair shops remained shut for a year, along with schools, while all shipments from Myanmar were halted and orders were given to build the border wall. Thousands of guards now patrol the structure, and heat-sensing cameras monitor it; inside Ruili, the city set up a system that tracks the movements of all residents and visitors, partly by using facial recognition cameras at the entrances of venues where crowds might gather. It remains in use.

Facial recognition and ID checkpoint while departing the city.Photographer: Qilai Shen/Bloomberg
Facial recognition and ID checkpoint while departing the city.Photographer: Qilai Shen/Bloomberg
A checkpoint at the Delong night market.Photographer: Qilai Shen/Bloomberg
A checkpoint at the Delong night market.Photographer: Qilai Shen/Bloomberg

When reporters visited Ruili in early August, local government staff insisted on accompanying them almost everywhere, an indication of how politically sensitive its Covid policies have become. They were present during most of the interviews conducted for this article, and though they didn’t interfere, it’s hard to know how their presence might have affected what people said.

At the Daxing Supermarket, one of the city’s largest grocers, manager Qiu Meizhi said she’d kept coming in to work throughout the lockdowns, noting with pride that the store, a branch of a regional chain, had refrained from raising its prices. Chinese lockdowns have been far more restrictive than anything attempted in Western countries, with residents not allowed to leave their homes for any reason apart from mandatory testing. Ruili officials were particularly enthusiastic enforcers of those rules. Restaurants and small food markets were shut down, with groceries available only through deliveries from large retailers such as Daxing. Qiu and her staff typically filled as many as 500 orders a day. During the most difficult stretches, she said, she received periodic calls from customers claiming to be completely out of food. Qiu assumed they were exaggerating. “They couldn’t have nothing,” she remembered thinking. She still tried to prioritize their orders, just in case.

China's Covid Zero Frontier
China's Covid Zero Frontier

In October 2021, a former deputy mayor of Ruili, Dai Rongli, published a blog post titled “Ruili Needs the Mother Country’s Love.” In it he argued that, because of its position on the border, the city was bearing a disproportionate burden in keeping the virus out of China. In a subsequent TV interview, Dai said that some of his ex-colleagues in the municipal government were so overwhelmed with preventing infections that they hadn’t been home for months. Dai’s statements were the first many Chinese citizens had heard of the situation in Ruili, and they prompted an outpouring of sympathy on social media, with commenters expressing shock at the extent of lockdowns and testing there. It was a rare barometer of the national popularity of Covid Zero policies in a country where opinion polls are heavily restricted. (In a statement issued the day after Dai’s blog post was published, the Ruili city government said his descriptions of the situation were out of date. He didn’t respond to requests for comment.)

China’s leaders are well aware of the economic repercussions of their policies. The lockdowns that began in Shanghai in March this year paralyzed the country’s wealthiest and most vibrant metropolitan area for two months, significantly slowing the national economy and showing that no one would be exempt from the harshest forms of viral control. Gross domestic product barely rose in the second quarter, and youth unemployment has hovered near a record 20%. Immigration consultants have reported a boom in business, as wealthy residents seek to move abroad. National officials have taken steps in recent months to cut quarantine times, promote spending and investment, and punish local bureaucrats for overzealous enforcement, but these measures have amounted to minor tweaks.

A public hand-washing station in Ruili.Photographer: Qilai Shen/Bloomberg
A public hand-washing station in Ruili.Photographer: Qilai Shen/Bloomberg

Curiously, even though the government has shown no hesitation about imposing coercive measures such as lockdowns, it has stopped short of requiring vaccination. Only 61% of citizens over 80 have had two shots—all of them with Chinese-made vaccines that have proven less effective than those used in the US. And the risk from the virus remains high. Hospitals are underresourced, especially outside big cities, and a large outbreak would severely strain the health-care system. In an analysis published in May by , researchers at Fudan University in Shanghai estimated that, with almost no natural immunity in the population, if the omicron variant were to spread in China without mass testing and lockdowns, it could result in as many as 1.6 million deaths. A viral catastrophe on that scale would severely test the reputation for administrative competence that the Communist Party has placed at the core of its political pitch since the 1990s.

In July, Xi told officials that he believes China’s approach continues to be the right one. “We have protected people’s lives and health to the maximum extent,” the president said, “and achieved the best performance in the world in coordinating economic development and epidemic response.”

Everbright Headwear, which supplies hats bearing the logos of the New York Yankees, the Dallas Cowboys, and other teams to Buffalo-based New Era Cap LLC, opened a factory in Ruili in 2019. The company was following an increasingly common path for Chinese manufacturers as wages rose and the working-age population was constrained by the legacy of the one-child policy, in force from 1980 through 2015. Hiring had been difficult in Jiangsu, the heavily industrialized province where Everbright has its headquarters, but in Ruili the company could employ large numbers of Burmese workers who were in China legally. It could house them in on-site dormitories and pay them about $450 a month, half of what a Chinese employee would demand.

The factory floor at Everbright Headwear.Photographer: Qilai Shen/Bloomberg
The factory floor at Everbright Headwear.Photographer: Qilai Shen/Bloomberg
Photographer: Qilai Shen/Bloomberg
Photographer: Qilai Shen/Bloomberg

The long-term plan, factory manager Chen Xile told reporters, was to expand the plant from 400 staff to more than 1,000, who would account for 40% of Everbright’s overall production capacity. (The company sometimes fills custom orders for top athletes, among other services; Chen can recall LeBron James’s head size from memory.) But the pandemic and the border closure brought attrition. When workers returned to Myanmar, whether to visit family or, in some instances, because a loved one had been killed in the country’s ongoing civil conflict, they couldn’t come back. By Aug. 11, Everbright was down to fewer than 300 personnel, leaving Chen desperate for replacements. He joked that his staffing policy now amounted to “If you’re human, you’re hired.” Ruili locals didn’t appear to have much interest in making hats for relatively low wages, forcing Everbright to move much of its production abroad, to Haiti and Laos. Its factory in Laos, which opened in 2021, has grown to 4,000 workers and is now the company’s main production base. “We’d rather be in China,” Chen said. But access to labor was crucial. “It’s all about volume. If you can’t get volume up, everything is hard.”

The gem trade at Duo Bao Zhi Cheng market.Photographer: Qilai Shen/Bloomberg
The gem trade at Duo Bao Zhi Cheng market.Photographer: Qilai Shen/Bloomberg

Apart from manufacturing, Ruili’s economy revolves largely around jade, which has long been prized in China, particularly for jewelry. Myanmar is by far the largest jade producer in the world, and Ruili is the traditional conduit for shipments heading north. At the Duo Bao Zhi Cheng market, Ruili’s largest for jade jewelry, many merchants were already shifting their operations at least partially online prior to the pandemic, part of a broader transformation for the social media age. Jade dealers have become some of China’s most enthusiastic livestreamers, creating what are essentially smartphone-optimized QVC broadcasts, with hosts interacting constantly with viewers through a chat function. See a bracelet you like? Text the host any questions you may have and then haggle for a better price, perhaps inspiring some theatrical shouting. Jade sales have the added appeal of being streamed from crowded, lively markets, providing local color that some buyers find irresistible.

Livestreaming gem trades at Yangyanghao market.Photographer: Qilai Shen/Bloomberg
Livestreaming gem trades at Yangyanghao market.Photographer: Qilai Shen/Bloomberg
Photographer: Qilai Shen/Bloomberg
Photographer: Qilai Shen/Bloomberg

One of the sellers at Duo Bao Zhi Cheng market, who would give only his surname, Li, said he’d started with a traditional jade stall. Then his daughter tried running some livestream sales during her summer break from vocational school. The money she made in a month was enough to persuade her to drop out and for her father not to stop her. In 2019 they sold as much as 100,000 yuan of jade per day, 70% of it online.

In the spring of 2021 Ruili officials shut down the jade market, fearful that livestream sessions, which can attract dense groups of spectators, would spread Covid. Livestreaming from home was impractical, not least because of the difficulty of sending orders to customers from locked-down apartment buildings, and the trade more or less shut down for over a year. The Chinese government also halted cross-border shipments, insisting, contrary to international scientific consensus, that Covid can be spread on the surfaces of consumer products.

The jade market reopened only this April 28, and cross-border shipments have resumed in small volumes. “When they said the market was reopening, I was so excited,” Li recalled. “I’d been sitting at home for a year.” He was hopeful he’d soon get back to pre-pandemic levels of business.

Customers shine specialized flashlights to inspect raw stones at the Delong night market.Photographer: Qilai Shen/Bloomberg
Customers shine specialized flashlights to inspect raw stones at the Delong night market.Photographer: Qilai Shen/Bloomberg
Dealers at the night market.Photographer: Qilai Shen/Bloomberg
Dealers at the night market.Photographer: Qilai Shen/Bloomberg

But for everyone in Ruili, as in the country beyond, normality is precarious. It took just a single positive test for the government to initiate the September lockdown, which covered about half the city. Earlier in the month officials confined the 21 million residents of Chengdu to their homes after a flare-up of infections, shutting down a vibrant hub of industry and culture in Western China.

For the time being, China’s leaders are willing to pay the high price of Covid Zero, and citizens have no choice but to go along. A 32-year-old jade dealer, one of the few Ruili residents managed to interview without supervision from local officials, was fatalistic. Whenever the virus appears again, he said, he plans to do what the government tells him. There’s no other choice, he said, and no point worrying about a future over which he has no control. “Ruili is now the safest place in China,” he asserted, half-joking, “because we stopped everything.”

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