Bajaj Consumer Care - Weak Rural; Though Category Headwind Still Persist: Centrum Broking

BQ Prime’s special research section collates quality and in-depth equity and economy research reports from across India’s top brokerages, asset managers and research agencies. These reports offer BQ Prime’s subscribers an opportunity to expand their understanding of companies, sectors and the economy..Centrum Broking Report.We recently met Bajaj Consumer Care Ltd. to check the business momentum. The management cited hair oil category has seen persistent decline till May 2022 in volume (down 4.5%) and value (down 3.1%). However slower growth in value add hair oils segment resulted in weak rural performance, yet coconut hair oils remained flat. That said, Bajaj Consumer’s secondary sales was higher than primary as company maintained its ad-spends and added new products such as Coco-onion, Natyv Soul, and moisturizing soap. Moreover, modest pickup in wholesale channel seen as demand was hit harder in core Hindi speaking markets. Management said urban general trade channel has recovered well coupled with good sales in modern trade/e-commerce channels. While inflation woes adding pressure on margins, management expects to invest in brand advertising. .Click on the attachment to read the full report:.DISCLAIMERThis report is authored by an external party. BQ Prime does not vouch for the accuracy of its contents nor is responsible for them in any way. The contents of this section do not constitute investment advice. For that you must always consult an expert based on your individual needs. The views expressed in the report are that of the author entity and do not represent the views of BQ Prime..Users have no license to copy, modify, or distribute the content without permission of the Original Owner.

Bajaj Consumer Care - Weak Rural; Though Category Headwind Still Persist: Centrum Broking

Bajaj Consumer Care - Weak Rural; Though Category Headwind Still Persist: Centrum Broking

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