Advanced Enzyme - E-commerce Foray Through Post-Covid Immunity Product: Nirmal Bang
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Nirmal Bang Report
Advanced Enzyme Technologies Ltd. has recently launched Covid-19 immunity management products after conducting clinical trials on 200 patients.
The bundle of ImmunoSEB and Biome Ultra is available only on Amazon and priced at Rs 2,490 (15 days pack).
The outcome of these clinical trials was the resolution of post-Covid-19 fatigue and reduced discharge time.
Advanced Enzyme's management claims that it is the only clinically approved product in India, which deals with the post-Covid fatigue.
We believe that since this is an over-the-counter product (not a doctor prescribed product), marketing strategy is very critical.
The health supplements space is a crowded market on e-commerce platforms at attractive price points.
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