BloombergElon Musk’s Twitter Is Shakespearean Psychodrama Set In Silicon Valley
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Elon Musk’s Twitter Is Shakespearean Psychodrama Set In Silicon Valley
Elon Musk is ruling Twitter the way he rules the rest of his empire: impulsively, erratically, vindictively, loudly. It really doesn’t need to be this way.
(Bloomberg Businessweek) -- It was Day 5 of Elon Musk’s riveting, rambunctious takeover of Twitter Inc. The owner and self-proclaimed Chief Twit had spent much of the last weekend in October at his new company’s San Francisco headquarters among people desperate to please him: employees angling to keep their jobs amid steep layoffs and personal advisers helping him with the turnaround. He arrived in New York at 2 a.m. that Monday w...